Coming off the huge success of the ABC.com Full Episode Player, ABC hired us to create a new homepage. Initially we went downt he traditional path, as you can see from the first screen shown here. Then ABC asked us to really expand upon the concept of the homepage, and come up with some more innovative interaction models. We followed with three concepts. They absolutely loved the ''Space'' concept. However, because of technical reasons it was never implemented.
My role was Creative Director, initializing concepts, creating interaction models and wireframes, creating and art directing the visual design.
